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Too much data
Revenue, margin, customer and stock information exists, but it lives in different places.
Fractional CFO support for growing businesses
Know what to do next.
Senior financial leadership to improve profit, cash and growth — without hiring a full-time CFO.
The real picture
Revenue£3.2m+14%
Gross profit£1.1m+2%
Profit£162k−18%
Cash£47k−35%
61
Commercial Health Score
- Pricing leakage
- Customer profitability
- Cash conversion
Senior commercial finance, made accessible
Big-business CFO thinking for ambitious growing businesses.
The Fractional CFO Co gives founders access to experienced commercial finance leadership without the cost or commitment of a full-time CFO.
The problem
Most businesses are flying blind.
You can have more reports, dashboards and spreadsheets than ever — and still not know which commercial decision to make next.
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Not enough insight
The numbers tell you what happened. They do not automatically tell you why.
?
Unclear what to do next
The missing piece is translating finance into confident commercial actions.
A commercial lens
Make better decisions before the value disappears.
The Fractional CFO Co helps you understand what really drives profit — not just what drives sales.
£
Pricing
Understand the true profit effect of discounting, promotions and price changes.
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Customers
See which customers create value and where commercial terms are eroding it.
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Growth
Separate healthy growth from growth that increases revenue while weakening profit.
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Cash
Identify inventory, terms and working-capital opportunities hiding in the business.
Example
Pricing decision review
Before
−10% price
+20% volume
After
Optimised price
+15% volume
Free diagnostic
Find out where your biggest opportunities are hiding.
Use the Commercial Health Check to identify the areas most likely to improve profit, cash and commercial confidence.
61
You're going in the right direction.
There are three key areas to focus on.
Pricing leakageRisk
Customer profitabilityRisk
Cash conversionReview
Growth potentialGood
“You don't need another dashboard. You need to know what to do next.”
Ways to work with us
Start small. Add support as you grow.
A productised route from self-serve insight through to ongoing commercial CFO support.
Self-serve
CFO Toolkit
£79
- Margin & pricing tools
- Customer profitability
- Break-even modelling
Most popular
Commercial Deep Dive
£499
- Business diagnostic
- Priority action plan
- Commercial review
Ongoing
The Fractional CFO Co
From £1,500
- Monthly performance review
- Decision support
- Commercial strategy
Turn your numbers into clear actions.
Big-business commercial thinking, built for growing businesses.